Key Litigation Experts

AMS has collaborated with over a dozen experts, and has the skills and expertise to find the most appropriate expert for each case. Our key experts include Professor John Hauser of MIT, a co-founder of AMS; Bob Klein, president of AMS, and Professor Joel Steckel of New York University. For more information about these or any other AMS experts, please contact Shelley Schussheim, Vice President, at (781) 250-6304 or sschussheim@ams-inc.com. For help in evaluating possible experts, please view our Experts Checklist.

John R. Hauser, Kirin Professor of Marketing, MIT Sloan School of Management

John Hauser is the Kirin Professor of Marketing and head of the Management Science Group at MIT’s Sloan School of Management, overseeing marketing, operations management, operations research, statistics, and information technology. He has served as an expert on numerous cases involving consumer behavior, marketing research, and sales forecasting. Professor Hauser is a past editor-in-chief of Marketing Science, and is the co-author of two textbooks, over sixty scientific papers, and numerous published articles. He is also the recipient of several research and teaching awards, including the Parlin Award, “the oldest and most distinguished award in the marketing research field,” according to the American Marketing Association. He holds a Sc.D. in Operations Research as well as advanced degrees in Electrical and Civil Engineering from MIT.

Robert L. Klein, President, Applied Marketing Science

Bob Klein has served as an expert witness in over 30 cases involving marketing science and consumer behavior for cases related to trademark infringement, patent damages, class certification, sales forecasting and others. Prior to co-founding Applied Marketing Science, Mr. Klein was an Executive Vice President of Information Resources, Inc. (IRI), then the fourth largest market research company in the world. Previously, he helped launch Management Decision Systems, a marketing consulting and computer software firm, where he held a variety of executive roles. His commentaries on a wide range of marketing issues have been published in the Harvard Business Review, Intellectual Property Today, Advertising Age, Marketing News, and The Handbook of Sales Promotion, among others. He is also a member of the Proof of Confusion Subcommittee of the International Trademark Association’s Enforcement Committee. Mr. Klein holds a B.S. in Mechanical Engineering and an M.S. in Management from MIT.

Joel Steckel, Professor of Marketing, NYU Stern School of Business

Professor Steckel was Marketing Department Chairperson at the Stern School of Business at NYU from 1998-2004. He has served as an expert witness on dozens of matters involving confusion and secondary meaning, patent damages, deceptive advertising, and antitrust matters. He is the author of three books on marketing research and marketing strategy, over thirty articles in leading professional journals, and is lead author of a forthcoming article on dilution in The Trademark Reporter. Professor Steckel has taught at Columbia University, the Wharton School of the University of Pennsylvania, the Yale School of Organization and Management, and UCLA, and has consulted to Fortune 500 companies on marketing strategy and customer relationship management. He is the founding president of the INFORMS Society on Marketing Science. He holds two Master’s degrees and a Ph.D. in Marketing and Statistics from the Wharton School.