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IDEALYST: The Online Brainstorming Tool

IDEALYST® lets you brainstorm with colleagues and customers online, without the hassle and expense of travel. You can use IDEALYST to brainstorm new product or service ideas, process improvements, marketing campaigns, employee satisfaction programs, and virtually any other topic that would benefit from group input. You can log on to IDEALYST to contribute ideas as often as you wish, whenever it's most convenient for you.

IDEALYST was developed based on research conducted at the MIT Sloan School, which showed that incentives can significantly increase participation and improve the quality of ideas generated. IDEALYST awards cash or prizes to participants based on the quality and quantity of their ideas. Other benefits of IDEALYST include:

  • Low cost to get started
  • Up to 30 participants allowed per game
  • No need to travel to a central location
  • Participants can play over a 1- to 2-week period
  • Prizes are awarded commensurate with participation
  • Identities are hidden so "office politics" are avoided

AMS offers a number of IDEALYST packages, ranging from single applications to long- and short-term subscriptions. To view a sample IDEALYST session, please click here. To speak with us about IDEALYST, please call (781) 250-6311 or contact us.

 

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